Note: A copy of the Survey and images used in this use case are available to you here if you wish to practice yourself.

01 Before You Begin

Could you build a professional Salesforce-integrated email survey, in less than 10 minutes?
Well, with TITAN Survey you can!
Increase your response rate by up to 50% with Titan’s Email Surveys. Embed a survey question within the email body to gain immediate responses.

We’ve prepared in advance, a proof-read digital copy of a Survey, a folder with all the logos and images we will need, and our Salesforce Admin account details. Our Survey includes one email question and one follow-up question depending on provided feedback to help us gather customer feedback about our support services.

 So, let’s see if we can build our survey in less than 10 minutes.

Note: A copy of the Survey and images used in this use case are available to you here if you wish to practice yourself.

02 Install the Survey App in Salesforce

1. Navigate to the Salesforce AppExchange, and search "Titan Survey", click enter, and select "Get it Now". 

image displaying Survey App in the Salesforce AppExchange.

2. Follow the prompts to install the package and you are all set!

Additional information about the Survey App installation is available on our support website at: https://support.titandxp.com/survey/finish-slide

03 Open a New Survey Project

1. On the Titan Dashboard, select the New Project button. The Select Project Type screen opens.

image showing the Dashboard

2. Select the Survey option and click on the Next button. The Select Survey Type screen opens.

 image showing the selection of the project type.

3. Select the Email Survey option and click on the Next button. The Select Template screen opens.

 image showing how to select Email Survey.

4. Select a template. The Blank template is selected by default. The templates can be selected by complexity. Click on any template to select it and click the Next button. The Select Theme screen opens.

 image showing how to select a template.

5. Click on the desired theme. Select the Next button.

 image showing how to select a theme

6. It’s now time to give our survey a name. Type a unique name for your survey. Select the Let’s go! button.

 image showing how to name your project.

04 Adding the Email Embedded Question

1. To set up the email content including the header and footer. Click on the Add Text/Media icons to upload an image. To edit the content, use the correlating kebab menu.

image showing canvas of email survey.
2. Click the Add Control button to add a question. Any single-click answer questions can be inserted. F For this example, we will use a Yes/No question.

 image showing selection of question.

3. Use the Element Settings options to change the question type to Yes/No.

 image showing how to select a yes - no type.

4. To make styling changes, navigate to the survey styling menu.

 image showing how to style the email survey.

05 Adding a Follow Up Question

Our next step is to create a follow-up question depending on the respondent’s feedback. If the respondent indicates they were not satisfied, it is vital to understand why.

1. Press Add Slide to add another question to the survey. 

  • In this example, we used a Survey List. 

 image displaying add question and selection of Yes/No question.

2. Click on the edit mapping button to set up the answer options.
 image showing the how to Edit Mapping.

3. The configure item screen opens. Enter the answer options in the label column. Use the Add a Choice button to add more options.

 image displaying answers and values.

4. To allow respondents to select more than one option. Click on the interactivity tab on the element settings menu and uncheck the single selection option.
 image displaying how to enable multiple selection by removing the "single selection" parameter in the interactivity tab.  

5. Use the kebab menu located next to each slide to rename the slides. This makes creating a custom question flow easier.
 image displaying how to rename a slide.


06 Creating Two Finish Slides

Personalizing surveys, in line with the respondent’s answer, will enable engagement with unsatisfied customers.
To do so, add a second Finish slide, customized for respondents who selected “no”.
1. Click Add Slide, select End Slide, and press Select.
 image displaying how to add another finish slide.

2. Customize the slide by inserting images and custom content. 

Tip: Rename the finish slide according to the desired flow for easy tracking. 


07 Setting Up a Custom Flow

Depending on the provided feedback we can create different survey journeys for respondents in the same survey.
1. Click on the Node icon to start creating a custom flow.
image showing how to access the custom flow settings.

2. Click on the Add a Question Flow and insert all slides.
 image showing how to add a question.

3. This can be achieved in the custom flow settings. Let’s add all our questions and configure the flow.


4. Next, add a condition to the starting question. This will define what the respondent sees next depending on whether their feedback is negative or positive.
a. Click the kebab menu next to the start icon and select add condition.

image showing how to set up conditions.

5. Now that the condition has been added. Create links between each slide and click apply.
 image showing how to set up Custom Flow.

08 Distributing our Survey

1. To distribute your Survey, click the Publish button and choose your Distribution type. For example, the List View is selected. 

image displaying the selection of the "List View" distribution option.

2. Set configuration for Object in Salesforce, List View, and Record ID fields. 

 image displaying Stage two of the distribution method: Config.

3. You can choose Mail as the distribution method and opt for the Custom Email option. Go ahead and configure From Email Address and Choose Email fields. You can also give your mail a subject and body text if you wish. 

 image displaying the fourth stage of distribution

4. Add the Survey Results Recipient's email address and a comment before sending the survey. Finally, choose to send the survey now or later, and select the Click to Send button. 

 Image displaying the 6th stage of distribution.

09 Reviewing Survey Data

The Salesforce Data Collected from Surveys includes:
  • Taken Surveys Data - includes all data that provides insight into each survey taker’s responses.
  • Survey Distribution Data - shows data related to every time the survey was distributed.
  • Survey Questions Data - lists a breakdown of the questions found in the survey.
Access Data Submitted by Respondents

1. Get the TITAN Surveys for Salesforce app from the AppExchange store.

 image displaying the AppExchange

 2. Log into your Salesforce account and search for the Titan Survey app.


 image displaying how to search for the Titan App on the Saleseforce App Exchange.

3.
Use the Surveys tab drop-down arrow to choose a specific project.

 Image displaying how to access in the Survey Tab Records.

Alternatively, select the Surveys tab to view all projects and key figures.
1.
Select a project to view all the details regarding the survey.

 image displaying one can also press on the Surveys tab and selecting "Recently Viewed".

2.
View details of your survey by selecting the Details tab.

 image showing surveys tab open and below details.

3. Choose the Related tab to view the number of surveys taken, details regarding survey distribution, and a list of your questions in the survey.

 image displaying the Related tab marked.

View your Survey Taken Data in Salesforce
1. Navigate to the Related tab for your chosen survey and select the Surveys Taken link.

  image displaying Surveys Taken.

2. The Surveys Taken page opens up and displays all your survey responses with key data regarding the status of the survey, the amount of completed surveys, and the number of logins to your survey.

3. Obtain a detailed breakdown of each response by choosing one of the records.

 image displaying a submission.

4. Selecting the Details tab will provide a host of information regarding the respondent’s responses.

 image displaying a Survey Distribution

View your Survey Distributions Data in Salesforce
1. Select the Survey Distributions link under the Related tab to explore the distribution data.

 image displaying survey distribution

2. The Details tab will display various distribution data in an easy-to-view dashboard collected from your survey.

 image displaying a submission.

View your Survey Questions Data in Salesforce
1. Select the Survey Questions link under the Related tab to explore the question data from your survey.

 image displaying the Related tab.

2. Choose a specific question to get a more detailed breakdown.


 image displaying the details tab.



10 Got Feedback?

Additional Resources